Business Week: The Future of Innovation

Well, it would seem that this whole futurist thingie is taking off and even Business Week is asking futurists for their opinions. The writer Damian Joseph asked what sorts of innovations and inventions will come about because of the recession. I read somewhere along the line an article suggesting that the USA will get through this economic mess faster and better than other economies because we've got so many people who know how to start over and reinvent themselves. They're not as held back by legacy concepts. I'm certain that people here can reinvent themselves but today with so few connections to the past and any sense of enduring principles, I wonder if they can still reinvent themselves with any endurance. It's one thing not to be bound by history. It's quite another to dismiss it. If someone reinvents themselves are they basing the invention upon something specific or upon whatever has caught their attention most recently? 

Lily Tomlin once said that, When I was growing up I always wanted to be somebody. Now I see that I should have been more specific. 

Pop-up Businesses is one idea (so named by Damian Joseph) that I'm having fun with - as are a few reporters knocking on my email door wanting to know more. The basic idea is that because of improvements with logistics, technology, systems management and a strong sense amongst youth to constantly change what they pay attention to - that we may see in the future businesses that identify a need (or want) in the marketplace, gather together people and resources to fulfill that need and then just as quickly disband and move on to something else. How will that all work? I haven't the faintest idea, but I'm willing to bet that there are people out there who will know how to do it. 

I first started playing with this idea after working with the Self-Storage industry. Temporary space usage for more than just storage may be ideal for this sort of business model. Take a look at storage facilities and you'll now find a lot more than just sheds with garage doors. 

For each objection that someone can identify that would prevent the Pop-up Business notion from being successful, find alternatives around each roadblock. The sort of problem solving that designers are taught is the key here. Don't think of how it can't work, think of what will be necessary so that it can work. What are the upsides? What are the downsides? 

Comments

[Austin Storage Units]

it's advisable to know the cons and pros of a business before investing on it, knowing its disadvantages will allow us to generate solutions to a certain problems, this way it will be easier for us to be stable in the business of our choice..